Our Why

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Social Hero started as a project to scratch our own itch. 

Clothing is a core need of humans, yet the manufacturing of fast, single-use fashion causes some of the greatest environmental and social destruction to our Earth.

We are a purpose driven e-commerce brand, focused on designing, creating and driving systemic changes for the Earth and her inhabitants. 

We are facing a time of global reassessment on how we use energy, water, materials and human labour in all that we do.

Social Hero apparel creates socially and environmentally responsible clothing to make a positive impact on the Earth and her inhabitants.